At the General Meeting of Rotarian Spouses, which has become a tradition during the Rotary Era, Prof. Dr. Zuhal Baltas made her speech about the concepts of innovation and creativity, which we frequently encounter in the business world recently.
At the meeting she attended as a speaker, Zuhal Baltas conveyed information under the main headings of creative and innovative personality traits, types of innovation, and internal forces that activate creativity.
In the speech held within the framework of social responsibility, the definition of creativity, which was expressed as the opposite of the “We have always done it this way” approach, expressed the perspective on creativity in the simplest way.
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