Employees are loyal to the culture of institutions rather than their strategies. Therefore, the innovation and change desired by corporate managers cannot be implemented if they are not supported by the corporate culture. Employees who can establish a connection between their own values ​​and corporate values ​​become dedicated employees, transform their potential into performance in the most efficient way and provide a competitive advantage. Having a solid and value-creating corporate culture supports leaders and managers for high performance, provides diversity and inclusion that will enable innovation and creativity, attracts and retains a qualified workforce, and ensures growth and profitability.

With the cultural transformation workshop that allows mapping, measuring, monitoring corporate values ​​and seeing the development of this on business results. 

• We draw a clear picture in terms of the issues that employees care about, the values ​​they see and want to see in the organization, and the limiting values ​​that cause the organization’s energy to be wasted. 
• We provide the necessary groundwork and offer a road map for the journey of achieving a solid, dynamic and high-performance corporate culture.  
• We make the institution an attractive institution for qualified people and increase the loyalty of the qualified workforce. 
• We reveal the difference between current culture and ideal culture. 
• We determine the framework of corporate communication.